{"id":277168,"date":"2025-10-09T11:09:30","date_gmt":"2025-10-09T09:09:30","guid":{"rendered":"https:\/\/www.borgonovo.it\/?p=277168"},"modified":"2025-10-08T15:35:52","modified_gmt":"2025-10-08T13:35:52","slug":"horeca-trends-2025-innovation-experience-and-professional-glassware","status":"publish","type":"post","link":"https:\/\/www.borgonovo.it\/en\/horeca-trends-2025-innovation-experience-and-professional-glassware\/","title":{"rendered":"HoReCa Trends 2025: Innovation, Experience, and Professional Glassware"},"content":{"rendered":"\n

At Vetreria di Borgonovo<\/strong>, we closely observe the emerging HoReCa 2025 trends<\/strong> \u2014 innovation, sustainability, and new consumer experiences that are transforming the industry. Whether you manage a restaurant, a hotel bar, or a catering service, 2025 will bring major developments impacting menus, purchasing, sustainability, and customer experience.
In this article, you\u2019ll find the key trends to know and practical tips for updating your service and equipment.<\/p>\n\n\n\n

No- and Low-Alcohol Beverages: The New Must-Have in Beverage Menus<\/h2>\n\n\n\n

The drinking culture is changing: more and more customers are looking for cocktails, wines, and beers with low or zero alcohol content, without giving up the pleasure of a refined experience. This trend is no longer a passing fad \u2014 it\u2019s a concrete demand that venues can\u2019t ignore.<\/p>\n\n\n\n

To enhance these offerings, it\u2019s essential to use versatile glasses and tumblers<\/strong> that elevate the organoleptic characteristics of each drink while maintaining elegance and service practicality.<\/p>\n\n\n\n

\ud83d\udc49 The Some Lines<\/strong> and Dude<\/strong> collections by Borgonovo offer the perfect tumblers and stemware to serve cocktails and mocktails in style.<\/p>\n\n\n\n

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